Marketing and Sales Specialist for Sport X Platform wanted for XSport Startup

As the Marketing and Sales Specialist for Sport X, your primary objective is to drive user acquisition, engagement, and revenue growth through strategic marketing initiatives and effective sales strategies. You will be responsible for developing and implementing marketing campaigns, generating leads, and converting them into active users. Additionally, you will work closely with the product and development teams to understand user needs and optimize the platform's marketing and sales funnel.

Main Activities:

1. Develop and execute marketing strategies to drive user acquisition, engagement, and retention across various channels, including digital marketing, social media, email campaigns, and partnerships.

2. Create compelling marketing content, including website copy, blog posts, social media updates, and promotional materials, to effectively communicate Sport X's value proposition and features to the target audience.

3. Identify and prioritize target user segments based on market research, user data, and industry trends, and tailor marketing messages and campaigns to resonate with their needs and preferences.

4. Collaborate with the product team to conduct market research, gather user feedback, and identify opportunities for product enhancements and new features that align with user needs and market demand.

5. Implement lead generation strategies to capture and nurture leads through various stages of the sales funnel, including lead qualification, follow-up, and conversion into active users.

6. Build and maintain relationships with fitness studios, gyms, personal trainers, and other industry partners to drive business development opportunities and expand Sport X's network of collaborators.

7. Track and analyze key performance metrics, such as user acquisition cost, conversion rates, and customer lifetime value, to measure the effectiveness of marketing and sales efforts and identify areas for optimization and improvement.

Scholarship BSS-2200 Net for 6 monts - Possible extention for 1 year

Members enjoy flexibility, variety, and community engagement, making fitness accessible and enjoyable across the vibrant landscapes of Latin America

An innovative fitness platform. Our service provides seamless access to a diverse range of urban sports facilities and activities.

Challenges

XSport startup faces challenges in a competitive market, including user acquisition, platform development, partnerships, user engagement, monetization, regulatory compliance, and scaling. Overcoming these hurdles requires effective differentiation, marketing, platform optimization, partnership building, user retention strategies, and agile growth management.

Target group

Latin American Market.
People from 22-65