What you bring to the team

I am looking for a creative wiz to be co-founder of the somewhat different Athletics brand "ByFour".

In a nutshell, we die for the Sport of Padel that is taking over the world by Storm and pretty much all of what is out there in terms of clothing and community for Padel, sucks or is way behind other disciplines. We are aiming to change that.

Initially this role will be at the crossroads of Creative Direction and Branding as well as Marketing and Content Strategy in particular.

My humble requirements:

- You burn for everything creative and the challenge to develop and shape a brands identity from the ground up and for time to come
- Creating all the creative assets a young venture needs, such as Brandbooks, Identity as well as Content and Content Strategy is something you actively enjoy and have done in the past
- You feel at home on social media, enjoy creating out-of-the-box content as you go and can actively immerse yourself into the storytelling for a brand
- You enjoy working closely with a sparring-partner and proactively tackling the challenges that arise for a young business. I am not looking for an employee but a cofounder.
- You enjoy racket sports and best case: You have played Padel before ;)

What awaits you

- Developing the existing brand framework and visual identity into a fully blown creative direction, setting the identity and tone of ByFour going forward.

- Setting up of Go-to-market strategy for the brand, focusing on community-building, organic content and story-telling.

- Identifying and concepting on-brand content strategy and -pillars as well as orchestrating and supervising the production of content.

What we offer you

This is a boot-strapped venture for now so what I offer is the opportunity to become an early pioneer in a sport that is skyrocketing globally and to shape the sport's identity as well as put your mark on a brand from the very early stages, making it as yours.

You will have the chance to be at the pulse of development in Padel, join sparkling events and see the growing community of Padel-players populate the courts in Germany, Spain and mid-term all of Europe.

Everything else shall be discussed in person.

Provider

Co-Founder in the area of Others wanted as Other
Berlin Region
15h / week worktime
KA salary
tbd Shares
09 / 2022 Startdate
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